World Food Day which took place on Sunday 16th October is a strong reminder around not only access to food, but also its potential: A hungry child can’t grow, learn or thrive, whilst a malnourished adult will underperform and not contribute to society to one’s full potential.
To celebrate World Food Day and what KFC internally marks Hunger Month, the team undertook 3 regional media tours to identified beneficiaries as a way to not only showcase the work they do and ‘where the money’ goes, but to highlight the impact that just one meal a day can make.
To celebrate World Food Day and what KFC internally marks Hunger Month, the team undertook 3 regional media tours to identified beneficiaries as a way to not only showcase the work they do and ‘where the money’ goes, but to highlight the impact that just one meal a day can make.