Streetwise Family is KFC South Africa's family sharing meal of Original Recipe chicken and Mega Chips, available in 6, 7 or 8-piece sizes (R119.90 / R139.90 / R159.90), sold at KFC restaurants across South Africa. It is the centrepiece of KFC's “Make Room for More. It's a Family Thing” campaign, which celebrates chosen family: friends, neighbours, colleagues and partners and not just blood relatives.
| Product | Original Recipe chicken + Mega Chips |
|---|---|
| Sizes | 6, 7 or 8 pieces of chicken |
| Prices | 6-piece: R119.90 / 7-piece: R139.90 / 8-piece: R159.90 |
| Availability | KFC restaurants across South Africa |
| Campaign name | Make Room for More. It’s a Family Thing |
| Campaign message | South African family extends beyond blood; to friends, neighbours, colleagues and chosen family |
| Campaign channels | TV, radio, out-of-home, social media, retail |
| KFC Marketing team | Hloni Mohope, Mukundi Munzhelele, Kim Bryden, Venus Jackson, Wandile Nkabinde and Curt Attlee |
| Agency | Ogilvy South Africa |
| Production | Darling Films |
| Post-production | Mushroom Media |
| Agency support | Punky Star Fish, KAMuses, WPP Media and Hearts and Science |
| Soundtrack | “Zama” by Bongeziwe Mabandla |
| Cast | S'dumo Mtshali (mother's partner), Zikhona Sodlaka (mother), Katlego Kagje (son), Angela Linda (daughter), Grace Molele (son's girlfriend) |
| Meal | Chicken pieces | Includes | Price |
|---|---|---|---|
| Streetwise 6 + Mega Chips | 6 | Original Recipe chicken + Mega Chips | R119.90 |
| Streetwise 7 + Mega Chips | 7 | Original Recipe chicken + Mega Chips | R139.90 |
| Streetwise 8 + Mega Chips | 8 | Original Recipe chicken + Mega Chips | R159.90 |
Every Streetwise Family meal comes with KFC Original Recipe chicken and Mega Chips. The only difference is the number of chicken pieces and the price, making it easy to choose a meal that suits your budget and the number of people you're feeding.
KFC Streetwise Family comes in three sizes, all served with Mega Chips, making it easy to choose a meal that suits your family or group of friends.
6-piece: Great for sharing between 3 people.
7-piece: Ideal for 3–4 people, especially when there's an extra person joining.
8-piece: Perfect for 4 or more people, making it a great option for bigger families or groups of friends.
The number of people each meal feeds depend on how hungry everyone is!
KFC Streetwise Family is about more than just getting good value for your money. It’s about sharing a meal with the people who matter to you. With 6, 7 or 8-piece options, you can choose a meal that suits your family or make room for someone extra. The campaign reminds us that family isn't just about blood relatives, but also the friends, neighbours and loved ones we choose to include.
South African families extend beyond blood relatives to friends, neighbours, colleagues and chosen family. There’s always room for one more at the table. The story is about a mother's new partner who joins a household where her son has kept him at a distance. At a family dinner, the partner welcomes the son's girlfriend to the table and the son, in turn, offers the partner a plate of Streetwise Family, healing the rift between them.
Soundtrack: “Zama” by South African musician Bongeziwe Mabandla.
Made by: Ogilvy South Africa (agency) and Darling Films (production company).
Streetwise Family is KFC South Africa's family meal of Original Recipe chicken and Mega Chips, made for families and the people they choose to share with. It comes in 6, 7 or 8-piece sizes.
Streetwise 6 and Mega Chips: R119.90
Streetwise 7 and Mega Chips: R139.90
Streetwise 8 and Mega Chips: R159.90
All three sizes include the same two things: Original Recipe chicken and Mega Chips. Only the chicken piece count (6, 7 or 8) and the price change.
It depends on how hungry everyone is! As a general guide, the 6-piece meal can feed around 3 people, the 7-piece meal can feed 3–4 people, and the 8-piece meal can feed 4 or more people.
Yes! KFC Streetwise Family offers an affordable way to share a meal with family and friends. With 6, 7 or 8-piece options, you can choose a meal that suits your budget and the number of people you're feeding. It's all about enjoying more food and special moments together without spending too much.
Streetwise Family is available at KFC restaurants across South Africa.
It celebrates the way South African families extend beyond blood relatives to friends, neighbours, colleagues and chosen family; the idea that there is always room for one more at the table.
The commercial tells the story of a mother’s new partner who struggles to connect with her son. During a family dinner, the partner welcomes the son’s girlfriend to the table. In return, the son offers him a plate of KFC Streetwise Family, showing that he is finally accepting him as part of the family.
S'dumo Mtshali plays the mother's partner, Zikhona Sodlaka plays the mother, Katlego Kagje plays the son, Angela Linda plays the daughter, and Grace Molele plays the son's girlfriend.
Ogilvy South Africa is the agency and Darling Films is the production company behind the commercial.
“Zama” by South African musician Bongeziwe Mabandla.
The campaign shows that family is about more than just blood relatives. KFC Streetwise Family brings people together over a meal, reminding us that there’s always room for one more person at the table.
